Imperfect is normal.
As we scroll, we are so aware that we need to ‘do more’ and ‘be different than we are’ to be considered a success.
To add to it, we are daily bombarded with media messages trying to convince us that we need everything that we don’t have because we are women that are flawed.
how do we do this you ask?
we create social media campaigns, transforming events and digital experiences that remind you of who you are.
in the process, we normalize imperfect
so that each of us can get after changing the world like we were meant to.
Imagine what it could feel like to see and accept your imperfections, not as the things that disqualify you, but the things that make you amazing.
Imagine how we could change the dialogue of the creative industry if we actually got real about what it is like to chase your dreams and normalized imperfection, so that when it gets hard, it would no longer be a sign to give up, but a sign to keep on going.
Imagine how it could transform the way we see each other as women when we become enamored with the light in each other instead of searching for the imperfect in one another like the world has taught us to do.
Imagine the force that we would begin to be when we stop hiding and start owning who we are with confidence. Imagine the ideas, the solutions, and the messages that would be sent out to make the world a better and kinder home for humanity.
I remember scrolling on Instagram one day seeing many perfectly curated images in a row and thinking, “this is not real and this can’t be our standard."
I hid behind it like it was a the thing that would keep me safe. But to do that, I had to cover up all the flawed parts and live in pursuit of constant affection and adoration. When I got into business, my story was no different.
I became a woman deeply aware of my own imperfections while being surrounded by the curated perfections of everyone else and it almost took my creative breath right out of me.
Being a creative boss isn’t perfect. It is wild, it is hard, it is glamourous, it is crazy and it is amazing. It is equal parts messy and masterpiece all in one.
The world needs what you have. But, perfection will only keep your power inside.